Introduction

Hey authors,

Here is a hot take: college is mostly just reading books.

That said, you don’t need a degree in marketing to turn your books into bestsellers. Simply pick up a couple of books from this list of marketing books that we have compiled, and you will be well on your way to taking your book sales to another level.

From social media strategy to book launches and branding, these books cover a wide range of topics that are essential for any author looking to effectively promote their work.

Now, grab a cup of coffee, get comfortable, and get ready to dive into some of the best marketing advice out there.

You’ll be amazed at the insights and actionable strategies you’ll discover!

Marketing Book For Authors

These books are written with authors in mind. This is where you will find information and strategies that are most relevant to your author’s journey.

APE: Author, Publisher, Entrepreneur-How to Publish a Book

By Guy Kawasaki & Shawn Welch

APE is 300 pages of step-by-step, tactical advice and practical inspiration. If you want a hype-filled, get-rich-quick book, you should look elsewhere. On the other hand, if you want a comprehensive and realistic guide to self-publishing, APE is the answer.

Write. Publish. Repeat.

By Sean M. Platt & Johnny Truant

This book explains how to create stories your readers will love and will want to return to again and again. It details expert methods for enhancing creativity, building worlds, characters, and plots, understanding your market (right down to your ideal reader), using the best tools possible to capture your draft, and explains proven best practices for editing.

Newsletter Ninja: How to Become an Author Mailing List Expert

By Tammi Labrecque

Newsletter Ninja is a comprehensive resource designed to teach you how to build and maintain a strongly engaged email list—one full of actual fans willing to pay for the books you write, rather than free-seekers who will forget your name and never open your emails.

Reader Magnets: Build Your Author Platform and Sell more Books on Kindle

By Nick Stephenson

You need to attract the right readers to your work. You need to convert “curious visitors” into fans. And you need to turn “fans” into “buyers”. You can do all this with Reader Magnets. Reader Magnets are what bring readers to YOU. They’re an irresistible force that draw readers in – the promise of getting great value content and building a valuable connection.

Write to Market: Deliver a Book that Sells

By Chris Fox

This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.